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    25 November is White Ribbon Day, a time to raise awareness about preventing gender-based violence.

    White Ribbon Day 2024: It Starts with Men.

    White Ribbon Day 2024 focused on the theme 'It Starts with Men,' emphasising the importance of engaging men as allies in challenging harmful attitudes and behaviors to prevent violence against women and girls. 

    Starting with men is vital to address the attitudes and behaviours that contribute to a fear of violence for women in their day-to-day lives.

    White ribbon day 2023

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  • White Ribbon Day 2024 encouraged men to hold themselves accountable to women and to each other, so we can affect positive behaviour change to transform harmful cultures. Gender equality is key to making this culture change happen.

    Gender equality is achievable if men and boys understand and assume their responsibility as allies.

    We can prevent violence against women and girls. It starts with me. It starts with men.

    In 2023, we campaigned to #ChangeTheStory for women and girls by encouraging men and boys to be active allies in every aspect of their lives: at

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